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Disney 360 Vacation: New Immersive Entertainment Program at Walt Disney World

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(@figment-2)
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A little lost in the shuffle of yesterdays massive Press Release and avalanche of announcements; Disney Parks & Resorts previewed "Disney 360 Vacation"-- a new program that promises to fully immerse Guests in favorite story.

The first effort in this new program will be the announced Star Wars Hotel:

Disney Parks & Resorts wrote:

... a Star Wars-inspired resort will debut as part of the new Disney 360 vacation concept.

... this revolutionary new vacation experience will be a living adventure that allows guests to immerse themselves in an entirely new form of Disney storytelling.

“It’s unlike anything that exists today.” Bob said. “From the second you arrive, you will become a part of a Star Wars story! You’ll immediately become a citizen of the galaxy and experience all that entails, including dressing up in the proper attire. Once you leave Earth, you will discover a starship alive with characters, stories, and adventures that unfold all around you. It is 100% immersive, and the story will touch every single minute of your day, and it will culminate in a unique journey for every person who visits.”

INTERCOTee Natalie has shared the expected pricing for this new experience here.


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Posted : July 16, 2017 10:13 am
(@laprana)
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I'm really interested in what "dressing up in the proper attire" means! Star Wars costumes for everyone?


Laura
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Posted : July 17, 2017 4:03 pm
(@brergnat)
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laprana;2504525 wrote: I'm really interested in what "dressing up in the proper attire" means! Star Wars costumes for everyone?

Yes, part of the price includes a costume that you get to keep.

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Natalie
INTERCOT Staff: Disneyland Resort-California, The Water Cooler

 
Posted : July 17, 2017 4:22 pm
DizneyFreak2002
(@dizneyfreak2002)
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laprana;2504525 wrote: i'm really interested in what "dressing up in the proper attire" means! Star wars costumes for everyone?

disney cosplay!!!!!! Smile


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Posted : July 17, 2017 6:42 pm
(@baldburke)
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Any thoughts on what "class" of hotel this would be? On first hearing of it I figured it would definitely have to be a value. However in reading it now you would have to think it would be ultra-deluxe?


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Posted : July 17, 2017 7:02 pm
(@BriarRose0708)
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I don't see myself signing up for any Westworld-like experience at Disney. I am sure my husband would like it, so if he wants to drop over $1000 to stay here, I'll check myself into the Grand Floridian and relax while he plays dress up. Technology like this, and the price tags that accompany, cross a line for me. It's just not how I like to vacation or travel.


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Posted : July 18, 2017 3:09 pm
P0pPhan
(@p0pphan)
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Wish they could/would release the 360 video for Oculus/Samsung Gear VR!!! I would be on that in a heartbeat! Of course, that will never happen because they're not Apple products.


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Posted : July 18, 2017 3:46 pm
(@brergnat)
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BriarRose0708;2504599 wrote: I don't see myself signing up for any Westworld-like experience at Disney. I am sure my husband would like it, so if he wants to drop over $1000 to stay here, I'll check myself into the Grand Floridian and relax while he plays dress up. Technology like this, and the price tags that accompany, cross a line for me. It's just not how I like to vacation or travel.

I totally agree. Honestly, my husband is a HUGE SW fan but he hasn't expressed much interest in this experience.

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Natalie
INTERCOT Staff: Disneyland Resort-California, The Water Cooler

 
Posted : July 18, 2017 4:17 pm
(@Rhetoric2000)
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As an academic specialising in immersive performance this is going to be seriously fascinating.

Pretty much all the research out there would say that Briarrose is not alone and that while there would be lots of people who would enjoy such events, a large portion of people will be put off by anything close to the level of interactivity that the Star Wars hotel indicates.

Perhaps most unusually, the demographic of people who would be put off the most by this would be those that would tend to be more mainstream or small-c conservative in their taste, which is a very large section of the Disney fanbase.

While interactivity and customisability have expanded drastically in the last few years, the average person is still a little wary of essentially presenting a fictionalised version of themselves in a face-to-face interaction with others. It's unbelievable cool for some, but most of that some aren't the kind of person who come to Disney World in sufficient numbers. It's why the Adventurer's Club - the greatest attraction Disney ever made - is no longer with us despite being rabidly loved by those who appreciate it.

For this to work - and heavens it's not as though Disney won't have done their research on this - the initial invitation to guests: i.e.. what they are required to do and the way that they are going to be asked to do it, will have to be extremely gentle. And even then I can't see any way that this works across the board in all hotels. Large segments of consumers just don't want themselves exposed (which this will feel to them like it is) on this level. They want to immerse themselves in Disney, yes......but not to potentially expose themselves by somehow having a spotlight placed on "them".


 
Posted : July 20, 2017 10:55 am
(@disneycutie165)
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BrerGnat;2504603 wrote: I totally agree. Honestly, my husband is a HUGE SW fan but he hasn't expressed much interest in this experience.

I love SW also, and know several people that do. But I have zero interest in staying there.


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Posted : July 20, 2017 2:13 pm
(@Altair)
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So, are you going to wear your Star Wars outfit to all the theme parks. You might look a little out of place in AK and it's going to get fairly stinky after a week.


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Posted : July 20, 2017 3:57 pm
(@brergnat)
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Altair;2504733 wrote: So, are you going to wear your Star Wars outfit to all the theme parks. You might look a little out of place in AK and it's going to get fairly stinky after a week.

You won't be visiting AK. This experience will require your time. The room price will include DHS admission, because you will be required to go into Star wars land to accomplish your missions. It is seriously a 100% immersive experience. The longest you will be allowed to stay will be 3 nights.

I guess if this fails dramatically, they just make it a regular hotel with a Star Wars theme.

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Natalie
INTERCOT Staff: Disneyland Resort-California, The Water Cooler

 
Posted : July 20, 2017 11:06 pm
(@#1donaldfan)
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I love things Star Wars, for sure, but the pricing is crazy. I suppose when my kids get out of college and begin to take care of me, minutes before they insert me into a nursing home, they can treat me to a night or two in a Star Wars Resort .... otherwise, I'm greatly out-priced. Further, I'm not certain I'd want to be totally immersive in this. You know how some people are over-the-top fanatical .... I wonder if I can get a "safe-word" in case someone tries to "lightsaber" me ... or can I get out of role and relax by the pool ???


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Posted : July 21, 2017 1:21 pm
(@texas211)
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Well, there will be a lot of confusion over staying at this hotel. Many will not know about the immersive side of it. So, that will be interesting.


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Posted : July 21, 2017 8:18 pm
(@brergnat)
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texas211;2504787 wrote: Well, there will be a lot of confusion over staying at this hotel. Many will not know about the immersive side of it. So, that will be interesting.

As far as the doing away with classes. Based on what i see on pricing, all disney hotels fall into the delux pricing. Waldorf or Gaylord here I come.

I'm fairly certain that this hotel will have its own separate booking section on the website where the whole thing is explained and you consent to what the experience entails. It's not going to just pop up as an option with all the other resorts.

And, apparently it will not be open for the general public to visit either, like...you won't be able to make an ADR to eat onsite here. It will be accessible only to guests of the experience.

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Natalie
INTERCOT Staff: Disneyland Resort-California, The Water Cooler

 
Posted : July 21, 2017 8:28 pm
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